Mastering Your Genre: A Workshop with Laurie Scheer

Event Date: Saturday, October 25, 2014 || Speaker: Laurie Scheer || Check-in: 12:30 pm ||


Do you know -REALLY know – your genre? Laurie Scheer, author of The Writer’s Advantage: A Toolkit for Mastering Your Genre outlines the steps needed to assure your genre is currently marketable.


**The deadline has passed and REGISTRATION is now CLOSED for this event. Please view our calendar for upcoming events.


We have enough prequels, sequels, remakes and reboots within the marketplace. Are you ready to make some changes to push towards fresh, new material? Be certain that you have the right genre for your project(s) and yes, writers may even find success when creating a sub-genre (think steampunk).

This workshop assists you as you run the history of your genre to discover the traits that are working (and not working) for your authentic script. Results of this work lead to your new spin on an old and tired genre to produce and promote your new fresh voice/point-of-view.

Here’s an excerpt from The Writer’s Journey author Christopher Vogler’s foreword to Scheer’s book: “She points to a high road for genre-loving writers, in which they can not only participate in the forms they admire, but also make fresh contributions that no one has ever imagined, and even spin out completely new genres and styles that others will have the fun of exploring and expanding one day.”


, Media Goddess, is a former vice president of programming for WE: Women’s Entertainment. She has worked as an assistant, d-girl, and producer for ABC, Viacom, Showtime, and AMC-Cablevision developing and producing all types of content from network and cable series to movies-of-the-week to short films for video games. As a professional speaker, she has appeared at NAB, NATPE, GAPF, Screenwriters’ World, Reel Screen, WIFV, FTX West, UVFA, and the Willamette Writers Conference. She has served as a judge for numerous screenplay competitions, film festivals, the International Emmys and she is on the Advisory Board for the Ebell of Los Angeles Playwright Prize, 2014. Her current interest is in exploring ways to preserve good storytelling within the 21st century transmedia marketplace, and sharing her new book The Writer’s Advantage: A Toolkit for Mastering Your Genre (Michael Wiese Productions, 2014) with writers in-person, online, and worldwide.


Join us on the Fourth Saturday at:

520 North Western Avenue
Los Angeles, CA 90004


**There is plenty of free street parking.

Meeting Timeframe: 1:00 pm to approximately 3:00 pm.

Members, please remember to bring your SWN membership card!

Any questions, email us at

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